How We Work

Jeronimo Martins (In partnership with CIPD)

Learner-centred, evidence-based L&D programme for Jeronimo Martins, building standards, measurement, and culturally adaptable design across their global regions.

Creation & Curation Of Content

Raising the standard for learning & development

We equipped Jeronimo Martins’ L&D team with the skills and standards to design learner-centred, measurable, and culturally adaptable learning. Shifting from content delivery to creating effective learning spaces.

Jeronimo Martins

The Challenge

To support a group of up to 16 L&D team members in Portugal, with a mix of new and experienced colleagues.

  • The desired solution was to build a set of design standards for the JM L&D learners to use in their roles.

  • The focus was on creating effective learning spaces rather than simply delivering standardised meh content.

  • The team needed to develop skills in designing learner-centred solutions.

  • They needed a more punk, creative, and experimental approach to design.

  • Existing solutions tended to reflect designers’ preferences rather than learners’ needs. Classically design for us not them.

  • Measurement of impact was limited to basic metrics.

  • Ultimately, the aim was to create practical, learner-led, evidence-based, and impactful solutions across multiple locations, with their teams delivering content in Portugal, Poland and Colombia.

The Solution

This programme enabled learners to understand and apply learning theories, learning models, and various methodologies to create engaging and effective instructional design for the clients industry.

Participants gained insights into active learning techniques, overcoming learning barriers, and practical application of theories to ensure transferable and relatable learning experiences could be designed across diverse cultures.

The solution set the standard for the ‘JM way’ of learning and development.

The Result

By the end of the programme, learners were able to design and deliver high-quality training content that caters to different learning needs, fosters active engagement, and promotes successful knowledge transfer within their global teams

“I have had the pleasure of going through Scott’s work for Jeronimo Martins at the CIPD - and what can I say…..- I absolutely LOVE LOVE LOVEEEEED what he produced - the infographics are a stroke of brilliance - I wish we had this for all our products."
David Hayden, Learning Content Manager @ CIPD

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